Ibai Llanos setup
Who is ibai-llanos?
Ibai Llanos Garatea is one of the most influential and successful content creators in the Spanish-speaking world. Born in Bilbao, Spain, Ibai started his professional career as an esports commentator, mainly known for his work in League of Legends competitions. His energetic voice, natural humor, and authentic personality quickly made him stand out, earning him a loyal and growing fanbase. Read more
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Who is ibai-llanos?
Ibai Llanos Garatea is one of the most influential and successful content creators in the Spanish-speaking world. Born in Bilbao, Spain, Ibai started his professional career as an esports commentator, mainly known for his work in League of Legends competitions. His energetic voice, natural humor, and authentic personality quickly made him stand out, earning him a loyal and growing fanbase.
His rise to prominence came during his time as an official caster for the LVP (Professional Video Game League), where his entertaining and emotional commentary transformed esports broadcasts into must-watch shows. However, Ibai’s ambition went beyond traditional esports casting. He chose to build his own path as an independent content creator, focusing on live streaming and digital entertainment.
On Twitch, Ibai became a pioneer in redefining Spanish-language streaming. Instead of limiting himself to gaming, he diversified his content to include interviews, live events, sports broadcasts, talk shows, and innovative formats. This strategy allowed him to reach a much broader audience, consistently breaking viewership records and positioning himself among the most-watched streamers globally.
One of his most notable achievements is La Velada del Año, a boxing event featuring content creators. The event blends sports, music, and entertainment, attracting millions of live viewers and proving that digital creators can produce large-scale, high-quality productions comparable to traditional television. Ibai has also hosted interviews with world-famous athletes, musicians, and public figures, further bridging the gap between mainstream media and online platforms.
Beyond content creation, Ibai has shown strong entrepreneurial skills. He co-founded the esports organization KOI alongside former footballer Gerard Piqué, expanding his influence into the business side of digital entertainment. Today, Ibai Llanos is more than a streamer or influencer; he is a cultural icon who has reshaped how audiences consume entertainment online and how creators are perceived in modern media.
